About Me & My Approach

Ellie Kay - Late diagnosed ADHD coach


A Few Things You Might Not Know About Me

  • At 10 I made my first sale of rubbish songs I had recorded
  • At 13 I started my first job.
  • At 17 I chased a burglar out of my house.
  • At 27 I started my first business.
  • At 29 I was diagnosed with cervical cancer, just three months after getting married.
  • At 31 I was running 2 x business turning iver £2.4Mi
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  • At 34 I appeared on BBC One's The Apprentice.
  • At 35 I got divorced.
  • At 38 I got remarried.
  • At 47 I made another big career change, moving into doing this :)


In my spare time I love spending time with my family and our dog, Tess. I play tennis, go running and occasionally make it to the gym (when I can motivate myself)! I also enjoy cooking from scratch, photography, painting and reading.

Hi, I'm Ellie

I've been a business owner for 23 years, working mainly in recruitment and construction before moving into coaching, workplace mediation, management training and speaking.


At 45, I received a late ADHD diagnosis that finally made sense of a lifetime of intense highs and lows. My diagnosis changed everything for me. It helped me move away from frustration, guilt and shame towards self compassion and self worth. Over time, I began to appreciate my strengths, forgive myself for past mistakes and learn how to better navigate the things I found difficult.


I decided I wanted to help other neurodivergent people do the same, so in early 2025, I trained as an ICF and ADHD coach. Coaching was something I'd been doing for years as a business owner and manager, but the training helped me develop those skills professionally. I've now completed over 300 hours of coaching, predominantly with ADHD and AuDHD women, but increasingly with men too.


Alongside my own lived experience of ADHD, I'm married to an autistic man who thrives on routine and predictability, has strong special interests and an incredible ability for pattern recognition. Living with him has given me a greater understanding of autism, which is particularly helpful when coaching AuDHD clients who experience that constant push and pull between their ADHD and autistic traits.


I now use my knowledge and experience to help neurodivergent people better understand themselves, recognise their strengths and build lives that work for them. I also work with organisations through speaking, management training and workplace mediation to help them better understand neurodiversity and improve communication.

Alongside this, I draw on my 25 years' recruitment and business experience to coach people looking to change careers, build confidence or develop their leadership and people management skills.


Whatever brings someone to me, my approach is much the same. I'm down to earth, honest and practical, and I believe a bit of humour can go a long way, even when we're talking about difficult things.









Professional Background & Training

  • Lived experience of ADHD and Autism
  • ICF Trained and EMCC accredited coach
  • ADHD Coach (CPD through ADHD Works)
  • BSc Psychology Hons Degree 2:1
  • 20 years experience running a recruitment business
  • Regular supervision from a PCC Coach
  • CMC accredited Workplace mediator
    Over 25 years business and leadership experience
  • DISC Trained




My Specialisms

  • Coaching - 300+ hours of coaching experience - ADHD. AuDHD, Life, Career & Small Business Coaching
  • CMC Registered Workplace Mediator - specialising in neurodiversity - where one or more individuals are ADHD/Autistic/Dyslexic
  • Neurodiversity Management Training - 1 day course "Embracing Neurodiversity in the Workplace"
  • Key Note / Guest Speaking - "Late to the ADHD Party" or "Understanding of Neurodiversity in the Wokrplace"
  • Neurodiversity Consultant - helping you to get neurodiversity in the workplace right

Working With Organisations

I understand the pressure of leadership because I’ve lived it for 20 years.

Leaders are trying to balance performance, people and culture all at once, often without enough support or training around neurodiversity.


My work with organisations includes:

• Conference and keynote speaking on neurodiversity, resilience and my journey as an ADHD business owner
• Neurodiversity management training to help managers communicate, support and lead with confidence
• Workplace mediation, especially where one or more people are neurodivergent
• Individual, group and co coaching for both leaders and neurodivergent employees

This work is practical, grounded and based on real life experience.

The aim is better conversations, fewer escalations and teams that function well under pressure.

Working With Individuals

I also work with neurdivergent individuals who have spent years doubting themselves, feeling like they should be coping better, when actually no one ever showed them how their brain works.

I understand what shame, guilt, rejection sensitivity and emotional overwhelm can feel like. I also understand what it feels like to be capable, intelligent and still struggle with things other people seem to find easy.


Through one to one coaching I can help you to:

• Understand and use their strengths
• Make sense of the harder parts
• Build confidence and boundaries
• Create work and life structures that genuinely support them


By understanding yourself better, we can build practical workable strategies that help life feel calmer, clearer and far more manageable.